Positioning
SKYNE & Duval Union Consulting proudly introduce the ‘Future Club – A League of Extraordinary People’
The objective of the Future Club is to unite industry leaders to brainstorm about the challenges of tomorrow together, during short & smart ‘Power Sessions.’ Each session is kickstarted by an inspiring keynote session to set the scene, to inspire the collective thinking and to serve as fuel for plenary discussions between C-levels from the…
Read MoreBranding Insights: Brand positioning for solid competitive advantage
By Dennis de Rond, Founder / CEO of Skyne | 3-5 minute read Warning! This article makes you see the brands around you from a different perspective. If you want to love your favourite brands the way you did before, please do not read any further. Because this article is about to reveal how your…
Read MoreBranding Insights: Artificial Intelligence and branding – How to increase brand value with Artificial Intelligence
By Dennis de Rond, Founder / CEO of Skyne | 2-3 minute read The success of Artificial Intelligence (AI) is evident. Although the commercial implementation might still be in its infancy, AI technologies hold many success stories already. AI technologies are expected to add US$15 trillion to the global economy by 2030, according to Oxford…
Read MoreRoel inspires Al Turki Holding’s employees
Last week one of our directors, Roel Vos, was a speaker at the 7th communication day of Al Turki Holding based in the Kingdom of Saudi Arabia. The objective of the event was to inspire the employees of Al Turki Holding and its subsidiaries about different subjects that are related to their daily work. This year,…
Read MoreSkyne launches Lebanon branch
Lebanon has welcomed a new branding & design firm with the launch of Skyne’s local branch, led by Managing Partner Abdallah Hakim. With headquarters in Dubai and offices in the Netherlands, the USA & Singapore, Skyne is now expanding in Lebanon. “We noticed an increasing demand for strategic brand expertise in the Levant, so it…
Read MoreA strategic approach to launching a new cyber security company in the UAE
A strategic approach to launching a new cyber security company in the UAE Over the past few months, our team has been working with Rashiq IT Consultants to develop its positioning, brand strategy and elevator pitch. The company, well-known for its cyber security services in The Netherlands, recently decided to enter the UAE market under…
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