Located in the Heart of Sharjah, Souq Al Shanasiyah used to be one of the oldest and most vibrant souqs in the whole region. The souq recently was reconstructed on the old foundations that had been discovered.
Shurooq, the investment and the development authority of Sharjah, approached Skyne to enhance the visitor center of Souq Al Shanasiyah where tourists can experience the authentic history of Sharjah. Our goal was to trigger visitors to enter the location and once inside, fascinate them with an engaging story about Sharjah and its strong decades-long presence in the trade, social, and cultural life.
We started off with a workshop to discover the story and the rich history of Souq Al Shanasiyah. After that, we developed a storyline and furthermore, we translated it into a graphical language. Lastly, we developed a call-to-enter sign, door graphics, wall graphics, leaflets and a map of the area.
We are happy to have made the visitor center more appealing, engaging and interactive to Souq Al Shanasiyah’s visitors!